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Web Design
Web Design
Five Core Elements to a Successful Website It seems to me that many of you who are new to building websitesare having trouble figuring out exactly what makes the differencebetween a website that's effective and one that doesn't produceresults. For example, I recently received this from a reader ofmy e-zine, Marvin Baerg: By Micah D. Cranman Learning Tools The Internet is a network for learning, not merely a means for disseminating information. During its early days, most activity was oriented towards the dissemination of information. But as the Net developed, greater emphasis was placed on learning. By Paul Siegel What are you telling your visitors? Recently I was out surfing the search engines, looking for high-ranking sites, on different keywords while doing some work for another company. By Paul Easton DesignSmarts: Got Flash? If Not, Your Online Business Could Be Suffering! As a Worldprofit designer, I find myself surfing the web inmy spare time to keep up with the latest and the greateston the World Wide Web. One thing in particular that I liketo keep my eye on is FLASH. This medium is one of the mostpowerful marketing tools the web has ever seen. By Colin Eyo How To Retain More Of Your Visitors Did you know that most of your visitors probably never go beyond your homepage? And a lot of them leave within ten seconds of hitting your homepage, NEVER to return again? By Said Rouhani Banners Don't Have to Be Boring! It's very common to see a banner at the top of mostwebpages. Usually, they are 468X60 in size, which isthe most popular format for banner advertising. By Merle The Delicate Art of Copy and Layout for the Web The look and layout of text and graphics on a web site are as important as in a magazine or newspaper layout. It is dismaying to see how many companies simply throw together HTML pages with excessive amounts of scrolling (and boring) text. By Michele Haapamaki Building a Free or Low Cost Website Is it impossible to build a really cheap website? Most definitely not! I am maintaining a very low cost website at the moment, in fact the site (http://www.echogecko.co.uk) cost a mere £8.00. By Mike Harding Focus Your Web Site... Or Get Out Of Business Last November, I was jumping up and down absolutely excitedabout my new idea. I was going to create a web site filledwith articles, links and resources on just about any topicyou could imagine. By Milana Nastetskaya Quick Web Site Start-up and Promotion Guide The biggest problem I've always had promoting my web site is keeping myselffocused. After all, what should I be doing? Publishing my own e-zine,placing classified ads, looking for link exchange partners, writingarticles... By Milana Nastetskaya 10 Shocking Secrets Nobody Will Ever Tell You About Having a Successful Business Web Site There are many web designers who are honest and will tellyou exactly what you need to do to have a successful website. Yet, there are others who want to create some fancygadgets on your site, charge you a fortune, and completelyrip you off... while you are watching your money go downthe drain. By Milana Nastetskaya How to give your small business web site a corporate look The Web is an amazing thing! You can be a 15-year old girland make everyone believe you are a big-time executive whojust can't wait to get home from work after a busy day ofmeetings and lunches, and relax by your big-screen TV with anexpensive Siberian cat in you lap. By Milana Nastetskaya Designing A Successful Web Site Before diving into the basics of good web site design, we should makesure we're all clear on one point. When we talk about web site design atPacific Business Marketing, we're referring to structure, content andnavigation, NOT "awesome" graphics or "cool" new programming languages By Myron Curry A LITTLE ADVICE from THE MAC LADY I am a web designer, and an internet junkie and I have a few pet peevesthat need purging... By Nancy O. Johnson Website designers and designing How many times have you gone to a site someone recommended, only to have ittake "forever" to load? You had been told it was a great site. By Judy Gillis Basic Marketing Principles: Don't Put Up Your Website Without Them So you think you've created the perfect website.It looks great, loads fast, and you perform marketingand promotional duties on a regular schedule online andoff. There seems to be only one problem....no one isbuying your products. By Merle All hope is not lost - 404 Errors In a previous article, I discussed the advantages of using acustomized 404 error page on your site and gave instructions onhow to create one. As I explained back then, these pages arehighly useful because they enable you to benefit from trafficthat would otherwise be lost. By Lauri Harpf Ten Basic Steps for Building a Web Site that Works Assemble a Web site development plan that is integrated with your overall marketing processes. By Lee Traupel Let Your Little Website Shine, Part 1 One of the great things about the World Wide Web is that even the "littleguy" can be big.Your website can give the appearance of a large organization, even when it'sjust you and the family dog, sitting in your kitchen in your underwear (notthe dog, you in your underwear!). By Lynne Schlumpf Let Your Little Website Shine, Part 2 I discussed the speed of your website load, and now we'll discuss element 2: By Lynne Schlumpf "Let Your Little Website Shine" Part 3 Thanks for joining me again for this series! One more note about yourwebsite before we move on. To enable faster loading, make sure you designatethe size of your graphics in your code and create alternate text (the alttag) for those who don’t feel like waiting for your page to load. By Lynne Schlumpf "Let Your Little Website Shine" Part 4 Thanks for joining me again for this series. We’ve gone over a lot of thefundamentals of website. We will now get into the part you really cannot putyour finger on, but these things are just as crucial to your success:6. By Lynne Schlumpf "Let Your Little Website Shine" Part 5 Thanks for joining me again. In this part of the series, we’ll talk abouttrying to keep from looking like a clone.9. By Lynne Schlumpf "Let Your Little Website Shine" Part 6 (Final in series) Thanks for joining me this one last time for the sixth and final part inthis series. One final note about the site mentioned last time:www.websitesthatsuck. By Lynne Schlumpf Building a Successful Web Site: What NOT To do: These days, there's no shortage of "how to" guidesand articles out there that purport to explain whatone must do in order to become a successful Website owner. By Marc McDonald Internet Tip - Honor Your Viewers If you own a web site, you never know who has saved a page from yoursite to their favorites file (bookmarked it). It might be your homepage, a great article, or a terrific resource. By Maria Marsala Headlines: Your Big Opener The headline is probably the most important thing onthe most important page of your web site. By Martin Avis You Have A Beautiful Body - Don't Hold It Against Me You have built a great fast-loading web site. Your gifsand jpgs are optimized to their tiniest proportions.Your initial headline is perfect and all navigationbars and buttons are clear and accessible. So what elsecan go wrong? By Martin Avis I Wouldn't Start From Here! In the old joke, a man goes up to an old-timer and askshow to get to the local library. The old man thinks fora minute and then says "It's quite simple really, but Iwouldn't start from here!" By Martin Avis How To Look At Your Site With Buyer's Eyes You slave away for hours, days and weeks building thebest web site the world has ever seen. You master theart of HTML, learn how to upload it to your server,promote like crazy. You're going to make a fortune. By Martin Avis 10 Tips for Better Web Site Usability - and Profits! Making a web site easy and convenient for visitors to use is a commonly overlooked key to selling more from it. The followingtips can help you do just that... By Marty Foley How To Use Viral "Refer-A-Friend" Promotions To Increase Traffic And Sales "Viral Publicity" and "Viral Marketing" are really just new buzzwords for the oldest form of publicity in the world... By Matt Hockin 10 Tips for a Better Website There are just some things that need to be includedin every website. If you integrate these tips into yoursite your visitors will "thank you" for it later: By Merle I'm Here. Now What? I'm here at your web site. Now what do you want me to do? By June Campbell Ten Tips for Building an Ecom Web Site You've implemented online sales, now how to convince the customer to buy?Here are nine tips for building a site that encourages rather thandiscourages online shopping. By June Campbell Translate Your Web Site and Expand Your Market Want to double the number of people who readyour Internet sales materials? By June Campbell Turn your website into a workhorse Putting up a website is an every day occurrence for businesses of all shapes and sizes. Unfortunately there are some common mistakes made on many websites that can detract from the products and services offered, and often times cause a loss of income without your even knowing it. By Kathy Burns WRITING A WEBSITE THAT SINGS! If your online sales have taken a dip lately, your product orservice isn't necessarily to blame. Even the best products andservices can be hidden in obscurity when covered by a blanket ofbad website copy. By Meredith Pond Fix My Website: Practical Graphics Despite my lousy eyesight, I'm a hopelessly visual person. When Idink around with the site I co-edit with my friend Mary, I scanlarge stacks of photos and pictures from old pamphlets, and usethem liberally. I admit it: I'm a graphics abuser, thoughsometimes I can't help myself. By Stefene Russell Learn from the Masters (of Web Design) If you've ever been to the Louvre, you know it'schock full of art students, who spend hours in themuseum with their sketchpads, copying the works ofthe Masters. Poets do it too; that's why English majorsspend hours doing "close readings" of Shakespeare beforethey begin to write their own stuff. By Stefene Russell Anatomy of a Brilliant Site I love sciplus.com. Not only because it sells Bomex separatoryfunnels, mug warmers, and gallon drums of plastic ants; not onlybecause they have a great mascot named Jarvis; and not onlybecause their URL is a clever play on words ("sciplus," soundslike Bugs Bunny saying "surplus. By Stefene Russell Web Design: Integrating e-Commerce For web developers who prioritize graphics and design work, reconciling theart of web development with building an e-commerce platform can be somewhatproblematic. By Kurt Thumlert IS YOUR WEB SITE UNFRIENDLY? Part 9 of 9 Other "unfriendly" things often found on web sites are:1 "Blinking" text--fortunately not so common these days.2 Words marching across the page.3 Words marching across the status bar at the bottom ofthe browser. By Laraine Anne Barker IS YOUR WEB SITE UNFRIENDLY? Part 8 of 9 1. Don't use __"click here"__ for your links (the linkshould be attached to where you want your visitors to go:"Return to __home page__" rather than "__Click here__ toreturn to Home Page"). By Laraine Anne Barker IS YOUR WEB SITE UNFRIENDLY? Parts 5 & 6 of 9 Part 6: Feedback. By Laraine Anne Barker IS YOUR WEB SITE UNFRIENDLY? Part 7 of 9 The following tips will help make sure you don'tinadvertently make your page, or part of your page,invisible to visitors: By Laraine Anne Barker
IS YOUR WEB SITE UNFRIENDLY? PARTS 3 and 4 of 9 Part 3: Sound Files By Laraine Anne Barker IS YOUR WEB SITE UNFRIENDLY? Part 2 of 9 Part 2: IMAGES: make every one count By Laraine Anne Barker IS YOUR WEB SITE UNFRIENDLY? Part 1 of 9 First, let's pay a virtual visit to a web site that is mydefinition of unfriendly, although it doesn't have all thefaults I will cover in this series of articles. By Laraine Anne Barker 10 Web Site Add-Ons That Can Catapult Traffic! 1. Add a message board to your web site. Peoplewill visit your web site to ask questions and answerother people's questions. By Larry Dotson
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Some Links and SEO Tips for beginner Welcome to the second part of a two-part article that strives to give an overview of search engine optimization for beginners for help visit www.greatseosecrets.com. In the previous article, we explai... Successful Internet Marketing SEO Tools and Online Business strategy It is not a surprise that search engines are suggested to be the main traffic and sales generators in web. Together with product or services demand, customer service, website design and functionality ...
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