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Articles Index >> Search Engine Optimization

Search Engine Optimization

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The 5 Most Common SEO Mistakes
Having been in the business of optimizing web sites for high search engine rankings for over five years now, I have come across a number of "optimized" sites that use search engine optimization (SEO) techniques that are just plain WRONG. By Kalena Jordan

Using Keywords in the Body: Put Them Here, Put Them There, Put Them Everywhere!
Using Keywords in the Body:Put Them Here, Put Them There, Put Them Everywhere!By: Janet L. Hall By Janet L. Hall

Field of Dreams: Getting a Homerun With Your Keywords
Field of Dreams: Getting a Homerun With Your Keywords By: Janet L. Hall By Janet L. Hall

It's the Little Things.....
It's the Little Things.... by windsong By windsong

A Dynamite New Web-Based Reporting Service
A Dynamite New Web-Based Reporting Service May be Just What You Need to Check Your Search Engine Rankings By Robin Nobles

Optimizing a Press Release for Search Engines
Search engines increasingly charge for inclusion, and press release distribution networks charge hundreds of dollars to distribute your news. But I’ve come up with a way to legitimately let other people shoulder the time or effort for your news to show up in search engines. By Marcia Yudkin

Keyword Density - More Than Meets the Eye
One of the standard elements of web pageoptimization is Keyword Density: up until very recentlythe ratio of keywords to rest of body text wasgenerally deemed to be one of the most importantfactors employed by search engines to determine a website's ranking. By Ralph Tegtmeier

Search Engine Optimization - Do-It-Yourself or Hiring Someone
Anyone who has had a website for any length of time has alreadycome to the realization that to succeed, you need traffic, andto get traffic, unless you have some pretty deep pockets formore traditional forms of advertising, search engines are the mosteffective form of obtaining that traffic. By John Buchanan

Search Engine 2000 Checklist
Check your web site for search engine readiness with this quick overviewabout what to do and what not to do for effective listing in the searchengines. By James T Kendall

Change Your Site Now!
Change your site! That's right, if you want the edge inthis highly competitive market, you need to change your site now! By Holly Janion

THEMES...The Next Evolution of Search Engine Optimization
Themes...many cringe at the mere word, being taken back to a timeof term papers and book reports, however, in the field ofsearch engine optimization and search engine positioning, "themes"are beginning to play a CRUCIAL role in the long term successof online businesses. By John Buchanan

Creating Keyword Specific Doorway Pages - A Step By Step Guide
If you're doing business on the Internet then you know the importance of ranking high in the Search Engines. The competition is fierce, but it can be done. What I am about to reveal to you will increase your traffic immensely, but it must be done correctly. By Shelley Lowery

Use keywords and meta tags to get the click!
Now everyone knows that you need to choose keywords and meta tags to make your site search-engine-friendly (don't they?). And pages should be 'optimised' BEFORE you submit them to the search engines. By Steve Nash

Getting Sure Profits Through Google, Goto.com and DirectHit
Pay-for-inclusion is becoming highly popular lately and is an excellent way to get guaranteed traffic in a guaranteed time from major engines. That is, if you know how to use them well. So on the upside you have guaranteed quick listing and ranking. Google.com, Goto. By David Gikandi

The Best Way To Get Listed On Yahoo!
Yahoo! http://www.yahoo.com/ has an immense reach. They receive, directly, more traffic than any other search engine or directory. Being listed on Yahoo! and DMOZ.org gives you a great boost on your Google.com rankings as well. By David Gikandi

A Short Tutorial on Website Submissions & Linking to your site
Submitting your site to the search engines is a pain, make nomistake. But with a top twenty listing on Webcrawler alonehaving the capability to bring 50 visitors a day to your pagesit's a pain that is worth suffering. By LORDWOLF

Input! Input!
In the classic 1986 Film "Short Circuit" the main character is a cute Robotwith an acute thirst for knowledge known only as 'Number 5'. By Ken Garner

How to Get 100,000 Visitors or More from Yahoo
How would you like to reap the benefits of getting listed in the largest and most popular searchable directory on the net? By Johannes Garrido

Ten Places You Must Submit Your Site
(Seven still-free listings and three worth paying for.) By Jim Daniels

An easy way to build traffic
In the old days of the Internet (1995) people said thephrase "build it and they will come" By Jerks.Com

Promotional Content... It's the little things that count
Promotional content is the invisible content in the various recesses of aWeb page. This type of content is used by search engines and directories toproperly categorize your site and its pages during indexing. By Edward B. Toupin

Building Doorway Domains for Optimized Search Engine Positioning
Doorway pages have been around for a long time and mostpeople trying for search engine optimization are more orless familiar with them. To recapitulate: a classicaldoorway page is focused on a certain keyword or searchphrase, carrying highly optimized text, pertinent metatags, title, etc. By Ralph Tegtmeier

Smart Goto Gambits
Feeling gouged by Goto.com? By John Gergye

What's in a Listing? Do a Search of your Site or Ezine.
Recently while doing a search for content to put in myezine, I thought I might see just how many listings Ihad for my ezine,"Dee's Helpful Info." I typed myezine name into the search bar and hit enter. I wasamazed with the results. By Donna Sweat

The Ultimate Keyword Optimization Guide for Search Engine Positioning
We all know it and we all do it. Whenever the typical web user needs to find something on the web, he or she will almost always instinctively go to one of the top search engines and run a search. By David Gikandi

The Myth of Rankings - Beyond Search Engine Optimization
What follows is a condensed version of a conversation that happens all too frequently when I am approached by a prospect interested in search engine optimization (SEO): By Scott Buresh

Search Engine Rankings for Beginners
Search Engine Ranking for Beginners By Niall Roche

301 Redirects and Search Engine Optimization
There are multiple reasons to redirect URLs. For one, your web pages may have moved but their old URLs may still live in users' bookmarks or in search engine indexes. Without implementing some sort or redirection, that traffic would be lost to a 404 Error Page. By Mario Sanchez

Possibly The Biggest Misconception About Ranking Well In The Search Engines...
Which is more important? Onpage optimization or Offpage optimization? If you are serious about getting your website to the top of the search engines, you MUST know the answer to this question... By Brad Callen

Keywords Are For Humans Not Search Engines
It seems keywords are making the top of SEO list time and time again. The problem is that some optimizers do not understand the rightful purpose of keywords. Keywords should not be solely embedded for the purpose of reaching the top of search engines. By Ant Onaf

The Power of Topic Specific Search Engines
What are Topical Search Engines? By S. Housley

Search Wars! - MSN's Opening Salvo
With all the recent publicity given to Google as the Internet's number one search service, it's hardly surprising that Microsoft has already started work on re-vamping their MSN search service. By Robert Palmer

Search Engine Marketing - John Alexander Interviews SEO author Susan O'Neil about the early days
Search Engine Marketing - John Alexander Interviews SEO author Susan O'Neil about the early days. By John Alexander

How to REALLY Profit from SEO
I want to give you a few more things to think about as you excel and grow in the craft of search engine marketing. If you are anything like me, you were hooked the first time you really made a difference to someone else's success. By John Alexander

Search Engine Optimization for Newbies
80 percent of web surfers start their journey on a search engine. There are close to four billion pages indexed in the major search engines. While search engines are not (and should not be) the only way to promote your business online, it is one of the most important. By Mario Sanchez

How Professionals Everywhere Are Gaining New Clients Through The Search Engine Google Anytime They Want -- And Now You Can Too!
You might call it the new gold rush for professionals… because all it takes is five dollars and only five minutes and anybody can advertise their business on the world’s most popular search engine Google. By Rod Beckwith and Jeff Alderson

Creating A Search Engine Copywriting Plan
Search engine copywriting has become an extremely important part of the overall search engine optimization process. However, in addition, search engine copywriting has developed into a misunderstood craft. By Karon Thackston

Why Search Engine Optimisation Is Doomed … And Quality Content Is The Best Strategy For Your Website
If you have a website, sooner or later you’ll get interested in search engine optimisation. It’s the art (or is it a science?) of tweaking your website copy and links, so your site ranks higher in the search engines. By Chris Mole

Press Releases Can Increase Search Engine Positioning
When you write a press release, what is your ultimate goal? No doubt, getting the information to as many publications and on as many Web sites as possible. The focus lies in moving outward… taking the press release to as many *other* sources as possible. By Karon Thackston

Optimizing Online Catalog Copy for the Search Engines
It only makes sense. You have an e-commerce catalog site. You want lots of visitors to come to your site and buy. The best (and most cost-effective) way to do that is with great search engine placement. By Karon Thackston

The Wonders of Wordtracker:. . . It's More than a Hunt for Keywords - John
For me personally, Wordtracker.com is not just a tool for looking up keywords. Sure, that's one good use for it, but what I want to distinguish is another influential and exciting use for Wordtracker as an SEO resource. By John Alexander

Are Keywords Destroying the Flow of Your SEO Copy?
With all the shuffling that’s been seen in the search engine world within the last year, the issue of obvious optimizing has become a hot button. By Karon Thackston

Does Your Copy Look "Fake" To the Search Engines?
From the early days of search engine optimization, keywords and content have always been vital to achieving your goals. Starting back in the days when we used to shove every slightly relevant keyword into our Meta tags, it has been obvious that search engines love text. By Karon Thackston

Google Slavery...Old Habits Die Hard
For the first few months after Yahoo decided to go their own way with natural search (and MSN decided to get serious about the search business), the search results provided by those two could only be described as bizarre. By Kirk Bannerman

3 Deadly Search Engine Marketing Sins
My inbox this week provided glaring examples of three all too common rookie search engine marketing mistakes. What you could call three deadly search engine marketing sins. Starting with By John Gergye

It's The Same Deal For Both Search Engines And Real Estate
It's all about location, location, location! By Kirk Bannerman

Increase Your Page Rank Through SEO
Search Engine Optimization (SEO) must be considered a process and over time you can build your ranking and traffic. By Adam Waxler


Are you making these Deadly SEO Mistakes?
Black Hat SEO: Web Spamming and Linking to Bad Neighborhoods By Ed Zivkovic

If You Could Submit Just One Page to the Search Engines Which Should It Be?
Listen. Some make submitting pages to search engines sound like the fast track to search engine ranking nirvana. Not to mention you’ll see offers to submit your site to a scadzillion sites for some low nominal fee. By John Gergye

The Truth About Why People Search!
Why do people search on search engines? Let’s confess this seems like a basic question, right? People search because they are looking for something. Complicating that question are these questions. For what are they looking? Why are they searching? What compels them to act? By Chet Childers

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News on Internet Marketing

Internet Marketing Company Reveals Results of the Poll, "Which Link Building Strategy Works Best For You?"
Internet Marketing Company (http://www.internetmarketingcompany.biz) Reveals Results of the Poll, "Which Link Building Strategy Works Best For You?"Los Angeles, CA (PRWEB) February 04, 2012 Internet Marketing Company, a search engine marketing company, announced today the results of the poll , "Which Link Building Strategy Works Best For You?" on the Facebook® platform. ...

Cyberset Distinguishes Itself from Other Internet Marketing Companies with Its Dedication to Personalized Service
LOS ANGELES, Feb. 3, 2012 /PRNewswire/ -- As the private sector aims to further exploit the many benefits of e-commerce, more businesses are seeking high-quality Internet marketing services. For comprehensive ...

Internet Marketing Services Gap Filled with Launch of DFYContent
Internet marketing consultants and business consultants have for some time been offering done-for-you website building and SEO. In getting their clients’ websites up and functional however, there has been a services gap: the writing of the copy to go onto the pages. In launching DFYContent, Kerry Finch has filled that gap.(PRWEB) January 27, 2012 Specialist service niches within the online ...

Internet marketing pioneers set for Tehran
Internationally-renowned pioneer of Iranian Information Technology, Dr Ali Akbar Jalali, has announced the Second Internet Marketing Conference in Iran. The conference, which is hoped to increase awareness of online business opportunities in the country, takes place in Tehran in February.England (PRWEB) January 28, 2012 Internationally-renowned pioneer of Iranian Information Technology Dr Ali ...

Marketing Industry Appoints New Board
MANILA, Philippines — The Internet and Mobile Marketing Association of the Philippines (IMMAP), now on its sixth year representing the digital marketing industry, appoints its executive officers and board directors for 2012 led by Manny Fernando.

An Internet Marketing Company With a Big Heart
Web Marketing Pros is Donating Internet Marketing Services to Outreach International(PRWEB) February 02, 2012 Jacksonville Beach, Florida based Web Marketing Pros is donating Internet marketing services to Outreach International, an organization which provides long-term investments to generate growth in marginalized regions and countries.“We will be giving Outreach International free Internet ...

Local Lighthouse Changes How Internet Marketing and SEO Companies Do Business With the Introduction of New Online Portal
The Orange County based Internet Marketing and SEO Company, Local Lighthouse, has announced the arrival of its new online portal, PARC, making it easier for clients to assess the performance of their site. Through PARC, Local Lighthouse hopes to make search engine marketing more accessible and easier to understand for small businesses across the country.Tustin, CA (PRWEB) February 02, 2012 Local ...

SearchMarketMe, Internet Marketing Agency Owner Network Embrace "Tipping Point" as Internet Marketing Expenditures ...
SearchMarketMe and its network of 100+ independent Internet Marketing Agency Owners celebrated news this week that internet marketing expenditures have reached the "tipping point" versus print media, as total internet marketing services expenditures are expected to eclipse print media spending by several billion dollars in the USA, in 2012. Internet marketing expenditures will now trail only ...

PLR Internet Marketing Invites Bloggers To Contribute
Warren Wooden from PLR Internet Marketing is opening his online doors to fellow bloggers, and online marketers in the form of guest post submissions. Guest posting has long been seen as one of the more powerful forms of link building, and traffic generation techniques available to the part-time, and professional blogger alike, and yet are still being underused by both groups. ...

Kerry Finch Releases 3rd Edition Of Free Glossary Of Internet Marketing Of Terms
First published in 2009, the free glossary of internet marketing terms ‘What the @%!* Does THAT Mean?’ has been downloaded by thousands of IMers who want to stay in the loop with current terminology. Its creator, Kerry Finch, has just released the 2012 edition.Queensland, Australia (PRWEB) January 31, 2012 Kerry Finch has just released the third, and still free, edition of her popular glossary ...

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