A Simple Secret To Seducing The Search Engines
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A Simple Secret To Seducing The Search Engines
by Jason Potash
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In the Internet Marketing community, "traffic" and search
engine mastery are hot topics these days... People will do almost ANYTHING just to get their site
indexed by Google faster... to boost their Page Rank
quicker... to drive more traffic immediately... and to get
a ton of incoming links to their website right away... Yes, even if it involves handing over $137 for the latest
push-button traffic software or search engine trick. Why all the fuss? In this article, I'm going to reveal to you a simple, no
cost way to make the search engines crawl all over your
website like ants on a melted popsicle. PLUS... you will start to get laser-targeted traffic and
boost your search engine rankings almost instantly. Not to
mention, you'll have (at least) 100 quality links back to
your website within a week. And this doesn't involve any SEO hocus-pocus, buying into
some new "killer" traffic booster software, or trying out
the latest scheme to fool Google, Yahoo, or MSN. Nope. This stuff is 100% legit, above-board, and has
already worked for years. Let me give you a quick example. Recently I created a
little "test" website. The search engines didn't know about it. It had no
incoming links. No traffic. No SE rankings...ZIP! Fast forward 7 days... My website was indexed by Google,
Yahoo and MSN, it got well over 200 incoming links and
started to generate traffic... shortly thereafter, Google
granted my site a Page Rank 3. Again, this did not cost a penny, just a few hours of
my time. I created a play-by-play video that shows the
website and how I did it (see the weblink below). Here's another example: An "average guy" decided to try
this same strategy. He now has #1-#8 rankings on all
the major search engines. You can listen to him explain
how de did it during a recent audio interview: http://wetrack.it/eza/af.cgi?aid=1583&ent=28 (Note: After you click above, look under the "June 20th"
post and click the MP3 audio button and video button on
the site) So, how can you get these same kind of results? I wish I could make this sound more complicated but, all
that you need to do is simply submit one article to a
handful of Article Directories. Writing and submitting articles has long been a proven,
time-tested strategy for increasing traffic, subscribers
and sales. But now in 2005, articles have re-emerged in a BIG way,
thanks to recent information leaked by Google within their
US Patent Application 20050071741. We now know that quality content and incoming links are
essential (now, more than ever) to the survival of your
websites within the search engines. Bottom line. You need to start creating and submitting
articles to get all the benefits I just outlined above. In fact, Google is practically telling you to do so! But, where do you start? Where should you submit your
articles? Here's a blueprint that outlines the 7 keys to writing
successful articles. Follow these 7 keys and you are guaranteed to get more
traffic, more incoming links and higher search engine
rankings and page rank, by simply distributing your
articles across the Internet. Let's get started. Key #1: Choose a HOT Topic You'll need to do a little research on this one. If you
are already familiar with the target market for your
article, this should come easy. Research, spy, observe. Do
whatever it takes to understand your target market. What
issues are hot? What topics currently appear within top
ezines, messageboards, ebooks? What keywords are they
using to search online? It's also a good idea to frequently visit article
directories and content sites. These sites contain current
articles on a variety of popular topics. Often, you can
view the most popular article topics (or clicks) as well. Here's a short list of article directories: http://www.ezinearticles.com
http://www.certificate.net/wwio
http://www.ideamarketers.com
http://www.goarticles.com
http://www.netterweb.com
http://www.jogena.com Key #2: Choose a "Magnetic" Title Magnetic title? That's right. Your article title is your
headline. If it doesn't pull the reader into the article,
nothing will. Just think ... what if I called this
article: "Get More Traffic In The Search Engines", "Easy Search
Engine Tips", or "Free Traffic Generation Strategies". BLAH! See what I mean? These don't pack much "punch", do
they? Your title is just like a classified ad. Look at it this
way. If your article title is crowded on a webpage with
100 others, what will make it jump off the page? Key #3: Use The AIDA Principle Attention Interest Desire Action This universal formula applies to your articles as well.
Once you've enticed your reader to read your article (via
a great title), you need to keep them reading. The first paragraph of your article is critical. If it's
dull, boring and lifeless, your reader will surely bail
out. You must keep their interest right from the start.
Try using short paragraphs, sentences and words. This will
keep the tempo upbeat and make your article much easier to
read (or skim, as most do online). Key #4: Create Several Sub-Headings To better organize your thoughts, divide your article into
sub-headings. At times, writing a 500-700 word article can
seem insurmountable. Sub-headings make things easier.
Instead of tackling the entire article at once, try
writing one paragraph at a time. Key #5: "Close The Sale" With A Resource Box One of the worst things you can do is to leave your reader
hanging. They've just read your great article, now what? A
resource box appears at the very end of your article. It's
the last line that your reader sees. It's your chance to
set the next step. Make sure that your resource box is compelling. Make the
reader jump over to your website, sign up for your ezine,
download your latest ebook, claim their free gift -- get
creative! Also, the resource box allows you to include a direct link
back to your website. Sit back and watch your link
popularity soar! Key #6: Poofread Your Work Did you catch that? It should have read, "Proofread".
Nothing hollers out amateur, newbie, or just plain
unprofessional than an article filled with typos and bad
grammar. If you don't have an English major in the family,
hire a proofreader. Their rates are reasonable and they
can save you from damaging your reputation online.
Key #7 - Promote, promote, promoteLet's make one thing clear. Without key #7, keys 1-6 are a
waste of time. Bottom line, no one will read your article
if you keep it stored on a floppy disk in your desk. You've got to promote it! How can you promote your article? There are close to 90
article directories, article banks, free content sites,
article announcement lists, and article syndication
services out there. And the best part is ... 95% of them
are FREE! Plus, there are thousands of ezines, websites and blogs
that are looking for article submissions. Develop a list
of contacts in your target market. Next, e-mail each ezine
publisher, blog owner, or webmaster a copy of your latest
article. There are countless stories of individuals who
have succeeded using this exact same approach. Wouldn't you like to get your next article picked up by an
ezine with 32,000 subscribers or have 8,000 websites
visitors view your article tomorrow?
About the Author
Jason Potash makes it easy to create and blast out your
articles all over the Internet using his ingenious new
ArticleAnnouncer Article Marketing System. Click below now
to see what's happening on Tuesday, June 28th: http://wetrack.it/eza/af.cgi?aid=1583&ent=26
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